Terms of service
Website, platform, and client services terms
These Terms are written to cover how Versto's website, dashboard, website subscriptions, checkout flows, custom software requests, and client services work in practice.
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These Terms cover the public website, project intake, account access, subscription checkout, setup and enrollment workflows, and related Versto services. If a separate signed agreement or order document says something different for a particular project, that separate document controls for that project.
Last updated
March 23, 2026
Related references
1. Scope and acceptance
These Terms of Service govern your access to and use of versto.io, any linked client dashboard, any plan inquiry, subscription checkout, setup flow, intake, messaging, or support flow, and any related website subscription plans, custom software services, design, implementation, consulting, and operational services that Versto makes available (collectively, the "Services").
By accessing or using the Services, clicking to accept these Terms, creating an account, submitting a form, placing an order, or otherwise engaging Versto through the website, you agree to be bound by these Terms.
If Versto and you sign a separate written agreement, proposal, order form, statement of work, or other instrument that expressly governs a particular engagement, that separate agreement controls to the extent of any conflict for that engagement, and these Terms continue to govern the website and any matters not covered there.
2. Eligibility and authority
You may use the Services only if you are legally capable of entering into a binding contract and, if you are acting for a company, organization, property, or other entity, you have authority to bind that entity.
The Services are intended primarily for commercial users. If you use the Services on behalf of an entity, "you" includes both you individually and that entity.
3. Accounts, credentials, and electronic communications
You must provide accurate, current, and complete information when creating an account, submitting intake materials, or purchasing a service. You are responsible for keeping that information current.
You are responsible for safeguarding login credentials, access tokens, linked inboxes, domain or hosting credentials, and any other authentication method associated with your account or project. You must notify Versto promptly if you suspect unauthorized access, misuse, or a security incident affecting your account or materials.
You consent to receive communications from Versto electronically, including by email, in-dashboard notices, and website notices, for legal, transactional, operational, and support purposes.
4. Acceptable use restrictions
You may not use the Services in a way that violates law, infringes rights, harms Versto or others, or interferes with the operation, security, or integrity of the Services.
Without limiting the general rule above, you may not:
- upload, transmit, or publish unlawful, deceptive, defamatory, infringing, malicious, or otherwise harmful material
- introduce malware, disable security controls, probe or scan the Services, or attempt unauthorized access to any account, network, or environment
- copy, scrape, harvest, mirror, resell, or exploit the Services except as expressly allowed by Versto in writing
- reverse engineer, decompile, disassemble, or attempt to derive source code, trade secrets, models, prompts, or internal logic from the Services except where applicable law clearly forbids that restriction
- use the Services to store or process payment card data outside approved payment workflows, or provide highly sensitive data such as government identifiers, protected health information, or minors' data unless Versto has expressly agreed in writing to handle it
5. Customer materials, permissions, and operational responsibility
As between you and Versto, you retain your rights in the text, images, logos, videos, customer information, business rules, policies, credentials, and other materials or data that you submit or make available to Versto ("Customer Materials").
You grant Versto a non-exclusive, worldwide, royalty-free license to host, reproduce, modify, transmit, display, and otherwise use Customer Materials solely as reasonably necessary to provide, secure, support, maintain, and improve the Services, fulfill your project, and enforce Versto's rights under these Terms.
You represent and warrant that you have all rights, permissions, releases, notices, and consents needed for Versto to use the Customer Materials for those purposes. You remain responsible for the legality, accuracy, and completeness of your Customer Materials, policies, pricing, promotions, required disclosures, and business operations.
6. Service scope, website plan assumptions, and change control
Website copy, pricing pages, proposals, launch timelines, and marketing statements describe Versto's services at a general level unless they are expressly incorporated into a binding order or written project scope.
For website subscription plans, the included scope is limited to the deliverables, assumptions, monthly capacity, turnaround posture, queue model, exclusions, and rollout posture described on the applicable plan page, any subscription checkout flow if one is used, setup materials, and any written clarifications Versto provides. Items not expressly included are outside scope.
Unless otherwise stated in writing, website subscriptions operate on a one-active-request-at-a-time basis, unused monthly capacity does not roll over, and turnaround targets begin only after Versto has the information, access, assets, and approvals reasonably needed to perform the requested work.
Requests that materially exceed the monthly capacity of the selected plan, require major redesign, new information architecture, significant copywriting, migration work, advanced integration, custom backend logic, or any software or workflow capability that should be owned separately are outside the included subscription scope and may require a separate fee, upgrade, or change order.
For consultative, Custom Software Systems, or discovery-based work, no obligation to deliver custom architecture, implementation, or integration work arises until scope, timing, and commercial terms are confirmed in writing.
Additional revisions, content entry, migrations, integrations, technical remediation, SEO, analytics, paid media work, copywriting, policy drafting, compliance review, or operational work beyond the defined scope may require a separate fee, revised timeline, or change order. Estimated launch dates depend on timely client inputs, approvals, and third-party access.
Turnaround and response times stated on plan pages, in checkout, or in marketing materials are commercially reasonable targets, not guaranteed service levels. Versto will use reasonable efforts to meet stated timeframes but is not in breach of these Terms solely because a particular request takes longer than the stated target.
Versto may use automated tools, including AI-assisted design, code generation, and content tools, as part of its service delivery workflow. All deliverables are reviewed and approved by Versto's team before delivery.
7. Subscription fees, payment, taxes, and refunds
Fees are stated on the pricing pages, in subscription checkout, in an enrollment summary, or in another written commercial document from Versto. By placing an order or accepting a plan, you agree to pay all applicable fees, taxes, and third-party charges associated with the Services you purchase.
Foundation Website, Growth Website, and Performance Website may be purchased directly through checkout. Opening a pricing page or checkout page does not by itself reserve production capacity until Stripe confirms payment and Versto records the related workspace.
Unless otherwise stated in writing, website subscriptions include onboarding and baseline setup inside the subscription fee and renew according to the billing cadence selected at checkout, in your enrollment summary, or in another written commercial document from Versto until canceled. By placing an order you consent to this automatic renewal.
You may cancel a subscription by emailing hello@versto.io or through any cancellation method Versto makes available in your account dashboard. Versto will confirm receipt of the cancellation request within two business days. Cancellation stops the next renewal and takes effect at the end of the current paid billing period. For annual plans, service remains active through the prepaid annual term unless otherwise required by law or stated in writing.
Versto may adjust subscription pricing with at least 30 days' written notice before the next billing cycle. If you do not cancel before the new pricing takes effect, the updated price applies to subsequent billing periods.
For website plans, the billing cadence, included scope, monthly capacity, renewal timing, and cancellation terms are governed by the applicable checkout record, enrollment summary, or other written commercial document from Versto.
Unless otherwise stated in writing, charges are due in the currency and manner specified by Versto or its payment processor. If you provide a payment method, you authorize Versto and its payment providers to charge that method for amounts due under your order or subscription.
Except as required by law or expressly stated otherwise in writing, fees are non-refundable after an order is accepted, payment is confirmed, production capacity is reserved, or work has begun. If an engagement is canceled after acceptance, Versto may retain or recover fees for work performed, time reserved, and committed third-party costs through the effective cancellation date.
You are responsible for any sales, use, value-added, withholding, or similar taxes and government charges arising from your purchase or your business operations, excluding taxes based on Versto's net income.
8. Client cooperation, delays, suspension, and termination
You are responsible for providing timely decisions, content, credentials, technical access, feedback, and approvals reasonably needed for Versto to perform the Services. Delays in client response or missing materials may extend timelines, change sequencing, or require re-scoping.
Versto may pause, reschedule, or suspend work if you materially delay the project, fail to provide required access or instructions, do not pay amounts due, or create a security, legal, or operational risk.
Either party may terminate a Services engagement for material breach if the breach is not cured within a reasonable period after written notice, unless immediate suspension or termination is justified by security, fraud, abuse, or applicable law. Sections that by their nature should survive termination will survive, including payment obligations, intellectual property provisions, disclaimers, liability limits, dispute terms, and confidentiality obligations.
Upon termination and written request, Versto will make Customer Materials reasonably available for retrieval for a period of thirty (30) days. After that period, Versto may delete Customer Materials in the ordinary course unless retention is required by law or a separate written agreement.
9. Third-party services and dependencies
The Services may depend on or interoperate with third-party products and providers, including payment processors, hosting providers, domain registrars, analytics tools, email services, booking platforms, property-management systems, maps, authentication providers, and other software or infrastructure.
Those third-party services are governed by the third party's own terms, policies, pricing, and technical limits. Versto is not responsible for third-party outages, API changes, pricing changes, terms changes, security events, data loss, or other third-party acts or omissions, even if the third-party service is integrated into or recommended in connection with Versto's work.
You are responsible for maintaining any required third-party accounts, licenses, subscriptions, and permissions unless Versto expressly agrees in writing to procure or manage them for you.
10. Intellectual property and deliverables
Versto and its licensors retain all right, title, and interest in the Services and in all pre-existing or independently developed materials, software, code libraries, templates, systems, methods, know-how, designs, prompts, workflows, documentation structures, generic components, and improvements used to provide the Services (collectively, "Versto Materials").
Subject to full payment of all amounts due and except for Versto Materials and third-party materials, Versto assigns to you its right, title, and interest in the final project-specific deliverables that Versto creates for you and expressly identifies as deliverables in the applicable order or written scope. If any Versto Materials are embedded in those deliverables, Versto grants you a perpetual, worldwide, non-exclusive, non-transferable license to use those embedded Versto Materials only as part of the deliverables for your internal business operations and public-facing business use.
Open-source software, fonts, stock assets, and other third-party materials remain subject to their own licenses and restrictions. You are responsible for complying with those third-party license terms where they apply.
Unless prohibited by a separate written agreement or you object in writing before launch, Versto may identify you as a client and display publicly available deliverables in portfolios, capability materials, or case studies. If you provide feedback or suggestions about the Services, Versto may use them without restriction or compensation.
11. Confidentiality
Each party may receive non-public business, technical, commercial, or operational information from the other that is identified as confidential or that reasonably should be understood as confidential under the circumstances ("Confidential Information"). Each party will use the other party's Confidential Information only as needed to perform under these Terms and will protect it using reasonable care.
Confidential Information does not include information that is or becomes public without breach, was already lawfully known to the receiving party without restriction, is independently developed without reference to the disclosed information, or is lawfully obtained from a third party without a duty of confidentiality.
A receiving party may disclose Confidential Information if required by law, subpoena, or court order, provided it gives notice when legally permitted and reasonably cooperates in seeking protective treatment.
12. Privacy, security, and compliance boundaries
Versto's handling of personal information is described in the Privacy Policy. Cookie categories and controls are described in the Cookie Policy. Operational safeguards are described at a high level in the Security page. Those documents are incorporated by reference to the extent they apply to your use of the Services.
Versto applies practical security controls, but no system can be guaranteed completely secure or continuously available. You are responsible for configuring your own devices, internal processes, and third-party accounts securely, and for keeping appropriate backups or source records for your business.
Unless Versto expressly agrees otherwise in writing, the Services are not designed for regulated data environments that require special contractual controls, certifications, or statutory language. You should not rely on the Services alone to satisfy legal, tax, accounting, accessibility, employment, lodging, or consumer-protection requirements that apply to your business.
13. Disclaimers and no performance guarantee
TO THE FULLEST EXTENT PERMITTED BY LAW, THE SERVICES, THE WEBSITE, AND ALL CONTENT, RECOMMENDATIONS, AND DELIVERABLES ARE PROVIDED "AS IS" AND "AS AVAILABLE." VERSTO DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, QUIET ENJOYMENT, ACCURACY, OR THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR SECURE.
Versto does not guarantee business outcomes, lead volume, booking volume, conversion rates, advertising efficiency, search rankings, revenue, uptime of third-party tools, or compliance with laws specific to your business model. Any strategy, content, design, SEO, analytics, booking, or operational recommendation is a commercially informed service, not a promise of measurable results or a substitute for legal, tax, financial, or regulatory advice.
You are responsible for reviewing and approving final deliverables, testing customer-facing flows, confirming pricing and policies, and deciding whether the Services are appropriate for your business.
14. Limitation of liability
TO THE FULLEST EXTENT PERMITTED BY LAW, VERSTO AND ITS AFFILIATES, OWNERS, EMPLOYEES, CONTRACTORS, LICENSORS, AND SERVICE PROVIDERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, BOOKINGS, DATA, GOODWILL, BUSINESS INTERRUPTION, OR COST OF SUBSTITUTE SERVICES, EVEN IF ADVISED OF THE POSSIBILITY OF THOSE DAMAGES.
TO THE FULLEST EXTENT PERMITTED BY LAW, VERSTO'S AGGREGATE LIABILITY ARISING OUT OF OR RELATING TO THE SERVICES OR THESE TERMS WILL NOT EXCEED THE GREATER OF (A) THE AMOUNTS YOU PAID TO VERSTO FOR THE SPECIFIC SERVICE GIVING RISE TO THE CLAIM DURING THE TWELVE MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS ($100).
Nothing in these Terms limits liability that cannot legally be limited, including liability for fraud or any other liability that applicable law says cannot be excluded. If you are using the Services as a consumer, mandatory consumer protections in your jurisdiction may apply.
15. Indemnification
You will defend, indemnify, and hold harmless Versto and its affiliates, owners, employees, contractors, licensors, and service providers from and against any third-party claims, demands, actions, proceedings, damages, judgments, settlements, penalties, fines, costs, and expenses, including reasonable attorneys' fees, arising out of or related to: (a) your Customer Materials; (b) your breach of these Terms; (c) your business operations, pricing or service terms, customer policies, promotions, taxes, or regulatory obligations; (d) your misuse of the Services; or (e) your violation of law or third-party rights.
Versto will defend you against third-party claims that Versto Materials, as delivered, infringe that third party's intellectual property rights, provided you notify Versto promptly, grant Versto sole control of the defense, and cooperate as reasonably requested. Versto's obligation does not apply to the extent infringement arises from Customer Materials, third-party materials, your modifications, or use outside the scope of the Services.
Either party may assume exclusive defense and control of any matter subject to indemnification by the other, and the indemnified party will cooperate in that defense at the indemnifying party's expense.
16. Dispute process, governing law, and venue
Before filing a formal claim, the parties will try in good faith to resolve the dispute informally. You may start that process by sending a written notice describing the issue to hello@versto.io. If the dispute is not resolved within thirty (30) days after notice, either party may pursue available legal remedies.
To the fullest extent permitted by law, these Terms are governed by the laws of the state or commonwealth in which Versto's principal place of business is located at the time the relevant Services were ordered, without regard to conflict-of-law rules.
To the fullest extent permitted by law, any dispute arising out of or relating to these Terms or the Services must be brought exclusively in the state or federal courts serving the location of Versto's principal place of business at the time the relevant Services were ordered, and each party consents to personal jurisdiction and venue there, except that Versto may seek injunctive or equitable relief in any court of competent jurisdiction to protect its intellectual property, confidential information, or security interests.
17. Changes to the Services or these Terms
Versto may update, modify, suspend, or discontinue all or part of the Services from time to time, including to reflect product changes, operational needs, security requirements, or legal developments.
Versto may revise these Terms by posting an updated version on the website and updating the "Last updated" date. Unless a later effective date is stated, changes become effective when posted. Your continued use of the Services after updated Terms become effective constitutes acceptance of the revised Terms.
18. Miscellaneous
You may not assign or transfer these Terms or any rights or obligations under them without Versto's prior written consent, except in connection with a merger, reorganization, or sale of substantially all of your assets. Versto may assign these Terms in connection with a merger, acquisition, corporate reorganization, or sale of assets.
Versto will not be liable for delay or failure to perform caused by circumstances beyond its reasonable control, including failures of hosting providers, internet service providers, payment processors, utilities, labor disruptions, acts of government, natural disasters, or force majeure events.
Notices under these Terms must be sent by email to the address associated with each party's account or engagement, or to hello@versto.io for notices directed to Versto. A notice is deemed received when the sending party's email system confirms delivery, or one business day after sending, whichever is earlier.
If any provision of these Terms is held unenforceable, the remaining provisions will remain in full force and effect. A party's failure to enforce any provision is not a waiver of that provision or any other provision. These Terms, together with any applicable order and incorporated policies, form the entire agreement between you and Versto regarding the Services covered here.
Contact
Legal, account, privacy, or dispute notices for these Terms can be sent to hello@versto.io.